Explore how the latest Copilot offerings for retail can transform the retail business both online and in-store. Read the 5 game-changing use cases.



Explore how the latest Copilot offerings for retail can transform the retail business both online and in-store. Read the 5 game-changing use cases.
Post the pandemic; the retail sector saw a significant rise in phygital retail. The highlights of phygital retail include seamless customer experience and personalization across all retail channels. With digital transformation in retail, there was an increased adoption of artificial intelligence across all channels. At the same time, the shopper behavior has evolved to become highly dynamic and volatile. Customers are always running short on time and want to avoid dealing with decision fatigue. Retailers must create localized, tailored, space-aware offerings that resonate with their shoppers. Technology can bring about the much-required simplicity in the inherently complex process of personalization. Recommendation engines and personalization in retail are key to its success. Now, with generative AI disrupting the technology scene with its generative qualities, let us understand how we can leverage the latest offerings from Microsoft Copilot and further transform retail processes.